BASIS
Basis is sparkling water infused with real freshly squeezed fruits. We are a brand that encourages healthy living and fewer sweet drinks.
About the project
For this project, I chose to go with vibrant colors to best showcase the design. I created 3 beverages and each beverage represents rhythm, balance, and continuity. I showcased that best within each flower and the lines within each can to represent each word.
Challenges & Solution
A challenge I dealt with was creating a design that looked like a unified set. I chose to go with an organic fruit shape in the back of the flower. The next challenge was how to best showcase the infographics in a unique and interesting way. Once I had that figured out, choosing a layout became easier.
